Outputs & Outcomes

In Product Management, it's important to focus on the outcome, not the output. An output could be all the work a team has done in service of a product, but it may have no immediate value for the customer. Output isn't bad, but if you don't focus on the outcome, you can end up with the wrong one. Outcomes are focused on the customer's problem.

Having just come off a string of reviewing more than 60 resumes, I came to the realization that this concept applies just as much to resumes as is does to products.

What is a resume, if not a Product, after all - with your primary customer being a hiring manager?

With that, I say: When you're building your resume don't focus on Output - focus on Outcome. Once you have that, quantify it.


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